Part of Jailbreak Programme 1

QUBE Project

Jaime Davidovich

(USA 1980, 10:30 min)

In the late 1970s, Warner-Amex launched the world’s first interactive television system, QUBE, in Columbus, OH. This record of a live broadcast from the QUBE studios documents Jaime Davidovich’s effort to exploit QUBE as an artistic medium. He and co-host Carol Stevenson invite call-in audiences to “direct” the show by instructing the operators on how to move, focus and switch between the two camera feeds in the studio.


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